But do we know that there are many things we have to check always before agreeing to trading links with yet another web site? All things considered, the whole point of trading links...
I believe that we all know now how essential backlinks are for the search engine ranking success of our website. I also think that most of us know now that one way to get these backlinks is by doing link transactions with other sites. (For the uninitiated, backlinks are links on other internet sites that indicate ours.)
But do we know that there are various things we have to examine before agreeing to exchanging links with another website? All things considered, the whole point of exchanging links with others is to enjoy the standing of the web web sites. It is consequently crucial that people investigate beforehand concerning whether trading links with another site is to our advantage or not.
I've thought about this whole concept of link exchange preparation and came up with a process that requires an analysis of 3 pages of the web page we want to exchange links with. The 3 pages are:
- where we are going to have to check always 7 things about that page the home page,
- the directory page: here is the page that includes a list of types that your website has put-together in a bid to prepare its link exchanges. We must check 7 things here,
- the backlink page: this is actually the page that will include our backlink. We also have to check 7 things here.
Observe that in some cases, the 'target' website won't have a listing page. If that's the case, our analysis is a one rather than a 3-step one.
Within this first article, of may be 2 or 3, we shall examine the 7 things (arranged in 2 groups) we must check about the webpage of the target web site.
1. We must check what Google thinks of-the site. This can be done by considering some items that Google is pleased to report about a site. The idea here is to see if you can find any problems with your website, from Google's point of view, that might cause us to choose to not trade links with them.
It is suggested that we seem at:
a) how many pages does the site have listed? This is often done through the use of 'site:www.site.com' within the Google search box,
b) how many backlinks does Google report for the site? This can be done by utilizing 'links:www.site.com' inside the Google search box,
D) will be the site listed in Google's index? This is often done by utilizing 'http://www.site.com' inside the Google search box,
d) what's the Page Rank of the site/home site? There are numerous methods for doing this. One-way is to get the Google toolbar and look at the website to see its PR. Yet another way is by using one of the many web sites on the Internet that permits us to obtain the PR of any web site. And another way would be to search for software that can tell you the PR of any web sites.
Although we shall generally need to look at these 4 things together in a type of dining table so as to decide whether the target site passes the first step or not, you'll find certain results that would cause me to decide immediately not to switch links with a site:
- if the PR of your website is zero,
- when the site isn't stated in the Google index,
If the site does not have any pages found by Google -.
You'll note here that I am using Google as the first-step in the planning. In reality, we can use any se if we need to but given that Google is more restless than the others as it pertains to backlinks, I'd suggest using Google in the above first faltering step.
2. I would then suggest that we look at 3 tags of the house page of the target site, in a bid to ascertain when the site features a theme suitable for ours:
a) its name tag,
b) its description label,
c) its keywords draw. Identify more on Carnival Cruise Discount Book
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There are many means of examining the contents of the web page's tickets. If your browser, such as for example MSIE, allows you to view the contents of a web page, then you'll need to visit the home page and click on the right menu command to view the contents of the page. Then you will need to scroll to the most effective of the page to see the contents of its tags. The alternative is to seek out web sites on the net that enable you to view the contents of the tags of any web pages. There are lots of such web sites on the net. This stirring in english
link has diverse staggering tips for why to acknowledge this concept.
The explanation for this task is that Google considers the design of the websites when looking at backlinks. Visit worth reading
to research why to ponder this belief. This implies that backlinks from a site that has a layout compatible with mine will be of higher price than one that comes from a site that has nothing to do with what our site is all about.
This preparation is on the home page of the target website and is just the initial step, as previously mentioned above. You can find 2 more steps: one on the index page and one on the backlink page. Website
includes more about where to consider it.
It is only if the goal web site passes the 3 ways that we must feel confident about exchanging links together in that the hyperlink change is to our advantage. Needless to say that the goal web site may also need to perform an identical 3-step analysis of our site prior to wanting to trade links around.
Serge M Botans.